the Three Month Hybrid Wedding Workshop

With 13 live webcasts, 3 one-on-one personalised sessions and a two day practical, I have developed this intensive 3-month Master Class to be a solid foundation for a sustainable, fulfilling career as a successful wedding photographer. I have gathered all the knowledge that I have gained as full time professional wedding photographer and world leading photographic educator over the past 20 years and created the perfectly balanced course. This will enable you to run your photographic business in line with the best practice techniques, most of which are currently being implemented by the worlds best.

During the 13 live webcasts and 3 one-on-one sessions, you will have direct access to me personally, guiding you step by step, so that you are able to develop a brand that works for you, your personality and specific demographic. I will be bringing in other specialists to speak specifically about their areas of expertise, giving you access to the best in the business. This will include web designers, social media experts as well as post-production gurus. Each module will include homework and exercises for you to complete.  With constructive feedback and advice after each module, and after the 3-Month course is complete, you will be fully equipped to launch your new brand with a clear direction and sustainable objectives. After completing the three month theory session we will do a two day practical session at Memoire in Johannesburg – giving you the opportunity to shoot images that align with your brand and that you can use as marketing material to target a new target market with more disposable income to pay you what you need to run a profitable, sustainable business.

I am taking a maximum of 15 photographers to ensure more personal attention.

“With any investment – it’s essential to gain a good return. Investing in yourself is one of the most important things that anyone can do. I’ve attended a few workshops with Brett Florens now and each one has given me a return on my investment far beyond what I had hoped. Putting certain elements into practice has not always been easy – but always very rewarding in the end. Brett’s direct approach is engaging and at times challenging – in order to improve yourself and your business this requires change and sometimes change can be hard, but also fun. Brett’s classes and workshops are intense, fun, engaging and a fantastic return on investment. There are many tips that are easy to introduce into your business, as well as some fundamental elements that are important – having faith and courage in yourself to charge what you are worth and be the best photographer you can be. If you look at Brett’s work – you’ll see that he stands out as a photographer who has a contemporary style with bundles of experience – which seems to be quite a rare thing in any artistic field. Many who tout their knowledge and experience are very good at the technical elements, yet they fail to keep up with the fashion and trends, Brett manages to be both technically adept whilst also staying current and up to date with style. I love Brett’s frank and straightforward approach as to the ‘how’ and the ‘why’ the business of photography is so important if you want to build a sustainable career in this industry. Brett’s ability to demonstrate techniques in the classroom, at the studio or on location is excellent – I’ve picked up simple hints and tips that now transform some of my images, as well as some fundamental tools that have helped change the way I approach customers and engage with them.”
Andy Mac